Build-A-Bear Events


In Stores Only

Dash into Build-A-Bear Workshop during the first eight days of December for CRAZY 8 REINDEALS! You’ll find crazy in-store savings with an exciting new $8 deal each day!
We’ll reveal a new ReinDEAL each day from December 1 to December 8! Here’s what you can expect from the furry festivities:

small heart Select furry friends that are only $8 each day
small heart Select furry friends that are $8 off each day
small heart Select clothing items that are only $8 each day

Prance into the Workshop for CRAZY 8 REINDEALS and join the festive fun! These one-day-only deals change daily, so you’ll have eight chances to get in the spirit and join the craziness!


Prices do not include tax. In stores only. While supplies last. Outfits and accessories sold separately. Not valid on previous purchases. See an associate for details.

Meet Bearemy December 1st, 8th and 15th at 1:00pm at the Workshop!

Meet Bearemy!

12/1, 12/8 and 12/15 at 1:00 pm

Come meet our mascot Bearemy at the Workshop! This friendly brown bear will be giving hugs and posing for selfies in stores on 12/1, 12/8 and 12/15 at 1:00pm! You're invited to join the fun and go on a Workshop adventure!

Tune in to NBC This Thanksgiving to see John Legend on the Build-A-Bear Float!

Tune in to NBC at 9 a.m. on 11/22 to see the one and only John Legend perform a song from his new holiday album, “A Legendary Christmas,” on the Build-A-Bear float in the Macy’s Thanksgiving Day Parade®! The Parade will air nationwide on NBC-TV, on Thursday, Nov. 22, 2018, from 9 a.m. – noon in all time zones.


This time of year is all about making memories with the ones you love – and it’s not Christmas until you visit the Workshop and join the Make-Your-Own fun! Come in to shop our new holiday collection, make a wish during our special Candy Cane Heart Ceremony and add your name to Santa’s Nice List! More in-store festivities throughout the season include special weekend appearances by our mascot Bearemy in December and a FREE in-store holiday scavenger hunt all holiday season!

Plus, Guests of all ages can also enter for a chance to win their Build-A-Bear wish list with our NEW holiday sweepstakes! You can enter for a chance to win a $200 Build-A-Bear gift card with this exciting sweepstakes in stores before December 24th – there’s a winner in every store!



NO PURCHASE NECESSARY TO ENTER OR TO WIN. . Entry to the sweepstakes is free. A purchase will not increase your chances of winning. The Build-A-Bear Workshop® “Win Your Wish List” Sweepstakes begins on 11/1/18 and ends at 11:59 CST on 12/24/18. For a full set of Official Rules ask in-store at participating Build-A-Bear Workshop locations or visit: Void where prohibited. Open to legal residents of the 50 United States, District of Columbia, Puerto Rico, and Canada (excluding Quebec). If Entrant is a minor in his/her state/country/territory/province of residence his/her parent or legal guardian must sign the entry form in order to enter the Sweepstakes.

Two ways to enter:
1: In-Store: Complete and submit an Official Entry Form at participating Build-A-Bear Workshop® locations. In-Store entries must be received by close of business local time on 12/24/18.
2: By Mail: : Mail a completed Official Entry Form or on a 3” x 5” plain piece of paper write your name, address, city, state/province, zip/postal code, e-mail address (not required for entry), daytime phone number including area code and date and year of birth (if the Entrant is under the age of majority in his/her state/territory/province/country of residence at the time of entry, he/she must provide his/her parent’s or legal guardian’s name and signature evidencing their permission for the Entrant to provide this information and to participate in this Sweepstakes) and place in a stamped, addressed envelope, affixing sufficient postage, to: Build-A-Bear Workshop Win Your Wish List Sweepstakes at one of the following addresses:
US/PR residents: P.O. Box 488, Syosset, NY 11791-0488
Canadian residents: P.O. Box 10668, Thunder Bay, ON P7B 6V1
All mail-in entries must be postmarked by 12/24/18 and received by 12/31/18.

PRIZES: One (1) winner per participating Build-A-Bear Workshop store (as defined below): A $200 USD Build-A-Bear Workshop Bear Buck$® gift card. Retail Value: $200 USD. Terms and conditions as stated on the gift card will apply. Many will enter, few will win. Parental consent will be required prior to the awarding of a prize to those who are under the age of 18 or otherwise under the age of majority in their state/territory/province of residence. Prize Allocation will be via a random drawing and the prizes awarded as follows: 297 stores in USA and 14 stores in CAN with 1 prize to be awarded per store.

SPONSOR: Build-A-Bear Workshop, Inc., 1954 Innerbelt Business Center Drive, St. Louis, MO 63114, USA.
Full rules

Count Your Candles at Build-A-Bear

At Build-A-Bear, we small heart birthdays – and our new Pay Your Age offer takes the cake! The age the birthday boy or girl is turning is how much their Birthday Treat Bear costs any day during their birthday month!
Learn More

Make Build-A-Bear Workshop your celeBEARation destination!

We’re the one-stop for everything you need to make it a celebration to remember! We have parties for any occasion – birthdays, scout troops, team-building outings, charitable events and more. Schedule your party with us and let our associates guide your group through a bear-making experience they’ll never forget. Book Now