Once in a generation, an idea is so impactful it touches the hearts of millions around the world, even transforming the way we think about shopping. Well, Maxine Clark had an idea like that. Maxine envisioned an interactive retail destination where kids could bring their own furry friends to life.
In 1997, the first Build-A-Bear Workshop opened its doors in the St. Louis Galleria Mall for a one-of-a-kind experience. Since then, Maxine's fairytale idea has flourished into a global phenomenon, with over 600 locations worldwide and an innovative online experience delivering bear hugs to millions.