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Franchise Opportunities

International Franchising

There are more than 400 Build-A-Bear Workshop stores worldwide in which Guests create personalized furry friends through our uniquely hands-on experiential retail model. We have more than 300 company-owned stores in North America, the United Kingdom and Ireland and franchise operations in Europe, Australia, Asia, Africa and the Middle East.

Franchise Operations

Build-A-Bear typically grants exclusive area development rights for territories that generally represent an entire country or group of countries. We offer a powerful brand with a proven and successful retail model to qualifying franchise partners. Franchisees receive comprehensive training and ongoing support from an experienced and multi-disciplined management team including operations, merchandising, marketing and technology.

Find a Build-A-Bear Workshop

For a list of current national and international locations, please visit Store Locator.

Our Franchise Operations

Build-A-Bear offers exclusive area development rights for countries other than the U.S., Puerto Rico, Canada and the United Kingdom, where our Build-A-Bear Workshop stores are company owned and operated.

What Our Franchise Program Offers

Through our program, franchisees are set up for success with a powerful brand behind a successful and proven retail concept. In addition, our program offers:

  • A proprietary operating system;
  • Comprehensive training in all aspects of the Build-A-Bear Workshop business;
  • Access to the buying power of more than 400 Build-A-Bear Workshop locations around the world;
  • Product development support;
  • Store design, equipment and fixtures.

In addition, Build-A-Bear offers franchisees ongoing support from a team experienced in operations, information technology, marketing and merchandising.

Franchise Requirements

Franchisees are responsible for owning and operating all Build-A-Bear Workshop stores as we do not permit sub-franchising within a territory. The ideal candidate will have:

  • A strong background in retail or franchising;
  • Extensive knowledge of the local real estate market;
  • A commitment to developing the Build-A-Bear brand locally;
  • The financial resources to commit to developing a business (capital requirements vary by country but the minimum capital requirement is approximately $5 million - $12 million (USD);
  • Residence in the territory (required).

Existing warehouse, logistics and other infrastructure capabilities are a plus for our franchisees.

Eligible territories will have the potential for development of at least 15 stores in order for a candidate to be considered. It is possible to combine regional countries into a single territory, provided there is a good cultural and business fit.

More Information on Franchising

If you would like more information about franchising, please email franchise@buildabear.com.

Global Build-A-Bear Workshop Retail Locations

For a list of current national and international locations, please visit Store Locator.

Store Locator

Active Offers ()
  • Spring Clearance Sale! Up to 50% OFF

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    DISCLAIMER: Spring Clearance Sale valid online only at buildabear.com through 11:59 p.m. CST on March 26, 2023. Prices as marked. Cannot be combined with any other offer. Product availability subject to change. Outfits and accessories sold separately unless otherwise noted. Prices are in US dollars unless otherwise noted..

  • Easter Sale! Up To 25% OFF!

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    DISCLAIMER: Easter Sale valid online only at buildabear.com through 11:59 p.m. CST on March 26, 2023.Prices as marked. Cannot be combined with any other offer. Product availability subject to change. Outfits and accessories sold separately unless otherwise noted. Prices are in US dollars unless otherwise noted.

  • Free Standard Delivery - Use Code EASTER

    Get Gifts by Easter with FREE Standard Delivery! Use Code EASTER

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    DISCLAIMER: Order by 11:59 p.m. CST on March 27, 2023 for free standard delivery. Offer valid for U.S. addresses only. Discount automatically applied at checkout. Offer not valid on shipments to Puerto Rico. Cannot be combined with any other offer. Offer valid only on purchases of $50 or more at buildabear.com. Excludes all purchases of gift cards, e-gift cards, bonus gift cards and charitable donations. Prices are in US dollars unless otherwise noted.

  • Our Most Giftable Boxes Now On Sale

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    DISCLAIMER: HeartBox Sale valid online only at giftheartbox.com through 11:59 p.m. CST on April 9, 2023. Prices as marked. Exclusions may apply. Cannot be combined with any other offer. Product availability subject to change. Outfits and accessories sold separately unless otherwise noted. Prices are in US dollars unless otherwise noted.

  • 30% OFF Matching PJs for the Whole Family!

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    DISCLAIMER: Pajama Shop Sale valid online only at buildabear.com through 11:59 p.m. CST on April 9, 2023. Prices as marked. Cannot be combined with any other offer. Product availability subject to change. Prices are in US dollars unless otherwise noted.

  • Must-Have Gifts for Gamers!

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    DISCLAIMER: Animal Crossing Sale valid online only at buildabear.com through 11:59 p.m. CST on April 30, 2023. Exclusions may apply. Prices as marked. Cannot be combined with any other offer. Product availability subject to change. Prices are in US dollars unless otherwise noted.

  • Pay their age for their Birthday Treat Bear!

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    DISCLAIMER: Offer valid for Bonus Club members. Offer valid in stores only. Offer valid on Birthday Treat Bear only. Offer subject to change without notice. Limit one per guest, must be present for offer. Cannot be combined with any other offer. While supplies last. Outfits and accessories sold separately. Minimum price $1. See an associate for details.

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